Aimeos

Forget brochureware—Aimeos is built for getting a storefront live fast. Start by installing via Composer, choose whether you’re running a single brand, multiple brands, or a marketplace, and create tenants for each shop. In the admin, add locales, currencies, tax rules, and shipping zones, then connect your sales channels (web, mobile, or both). Invite teammates and vendors with role-based access so merchants can manage their own assortments while your ops team controls fulfillment and settings. One codebase can power many shops, each with its own theme, catalog, and payment settings, so you can expand without duplicating infrastructure.

Next, load your catalog. Import products by CSV or API, map attributes, and organize categories. Define variations, bundles, and configurable items with step-by-step options, and attach digital files for paid downloads. Set price tiers, customer-specific or contract pricing for B2B, and regional taxes. Track stock per warehouse or store, and surface availability by location. Add media, SEO fields, and structured data to help listings rank. Plan promotions with coupons, cart rules, and content blocks, then schedule them for events or seasons. If you offer subscriptions, set billing intervals and proration rules so renewals run on autopilot.

When orders roll in, Aimeos coordinates the flow from checkout to delivery. Plug in your preferred payment providers to support cards, wallets, and local methods; handle 3DS, capture, void, and refunds directly in the back office. Automate invoicing and emails, and trigger fulfillment tasks by status changes. For marketplaces, route items to the right vendor, split payments, and let merchants manage their own shipments and returns. Enable self-service portals where customers update details, view invoices, request RMAs, and redeem points from your loyalty program. Marketing can run targeted email campaigns using segments built from order, product, and behavior data.

Developers ship headless or traditional frontends with the same core. Use the JSON REST API to build PWAs and native apps, or render server-side with PHP templates and extend behavior through adapters and hooks. Index large catalogs in Elasticsearch to speed up search, filtering, and facets. Background workers handle indexing, imports, and renewals, while caching and horizontal scale keep response times low during traffic spikes. With multi-tenant support, CI/CD, and zero-downtime deployments, you can launch new shops, regions, or vendor programs quickly—without rewriting your stack.